Mud Magic

Mud Magic is a children’s play kit designed for the user to learn, explore the outdoors, and use their curiosity and imagination to conjure up something crazy! Children are encouraged to use the contents (three potion bottles, a cauldron, a mortar & pestle, and a spell book) to forage and create concoctions out of the natural world around them.

In the increasingly digital world around us, children are spending less and less time outside. Mud Magic targets children’s well being by giving them a fun reason to explore outside of their screens, and learn along the way. The spell book included in the kit has a large section dedicated to educating kids on safe foraging and teaching them about items they may commonly find outdoors. This will help children begin to think about sustainability and how they can repurpose the resources around them.